Announced yesterday, American Greetings Entertainment is teaming with Just Play to relaunch the entire Madballs franchise. That’s right, they’re not just bringing back the toy line but the entire Madballs brand—we’re talking toys, animated shorts AND video games!
The brand will officially make its return this Fall through a series of animated shorts. However, the toy line “including classic and mini-collectible MadBalls” won’t relaunch until in Spring 2017. The line will reportedly expand thereafter with the release play sets and accessories. Does this mean we can finally see the release of Basic Fun Inc.’s mythical Madballs Launcher (or some form of it)? This strange kid certainly hopes so.
In meantime, AGE is partnering with a handful of licensees including “Kidrobot, who will be releasing vinyl figures, collectables, soft foam balls for Christmas 2016; Brunswick Bowling Products, for bowling balls; ROAR Comics, for comics and graphic novels; Mondo, for over-priced tees and collectibles; and Gourmandise, cell phone accessories in Japan.” The franchise will also be popping up in a free-to-play mobile game by Las Maquinitas Studios and Playbrains’ Babo Invasion.
Source: License! Global